Current role
Head of Product design at trumpet 🎺
Leading the design organisation for a fast-growing B2B SaaS product (sales enablement platform). Responsible for design vision, team leadership, design operations, and product quality (editor, dashboards and AI features).
UNIBUDDY – 2022/2023
Shaping digital experiences that help students find their place—and their people.
At Unibuddy, I led a team of four Senior product designers and one brand designer, helping them grow and collaborate across teams. Together, we built smarter ways of working: making design more efficient, cutting research costs, and creating a stronger connection between our brand, product, and users.
LEADERSHIP
Clarity: the leadership skill that
elevates good teams to great ones
At senior levels, influence comes from being the clearest thinker in the room, not the best maker. Yet when designers transition into strategic roles, ambiguous direction creates rework, stalls decisions, and erodes psychological safety—making deliberate practice of this skill essential for leadership impact.
PUBLIC SPEAKING
What healthcare taught me
about design
I was invited to speak at the UX Healthcare Conference in London, sharing what my work in healthcare taught me
about design, uncertainty and collaboration. Alberto Minelli joined me on stage — a friend, mentee and an exceptional UX designer who carried the Biogen project forward with real care. It was an inspiring moment to reflect on how meaningful design can genuinely support scientists and healthcare professionals.